Tag: workshops

Oct 31

What is an Elevator Speech?

The Problem – Analysis isn’t Read by Decision Makers You just completed a great analysis of your market showing promising opportunities for the company. You spent a week finessing the models and did the data mining using your company’s new BIG DATA system. You gave the 100 slide deck to your boss. And then… nothing. …

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Permanent link to this article: http://nortoncreative.com/elevator-speech/

Oct 10

Creating the Project Vision Statement

The project vision statement  provides a clear message of  what the project aims to achieve. It helps focus stakeholders and developers on the key elements and features being developed for the product of the project. It works as a high-level road-map of what success looks like for the team. The Project Vision Statement Workshop Strong …

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Permanent link to this article: http://nortoncreative.com/creating-project-vision-statement/

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